District Governor

Jennifer R. Wolff

2022-23 Governor
Kiwanis Club of Tysons

About Jen


GOVERNOR’S GOALS

YEAR-END REPORT

1. IMPROVE THE MEMBER EXPERIENCE

By providing ongoing support and education to club leaders on service projects, fundraising endeavors, and leadership development so that existing clubs will grow

This year we:

  • Created and Distributed a Club Resource Guidebook with project & advocacy ideas, human & spiritual values focus suggestions, and D.E.I.B. considerations for each meeting.
  • Created the monthly newsletter for club leaders, Top 5 on the 5th, which kept them in the know on the most important topics of each month.
  • Took the steps to move the Diversity, Equity, & Inclusion committee from a task force, to a standing committee, because it is important for clubs to consider different perspectives when recruiting and retaining members — whether it’s abilities, ethnicity, gender, etc.
  • Created the monthly Member of the Month and Club Spotlight awards to celebrate our awesome members and clubs.

2. GROW KIWANIS YOUTH PROGRAMS

By assisting clubs with new service leadership program opening and reconnection with their existing programs

This year we:

  • Brought back the annual Kiwanis Family Weekend Conference for District Leadership of Kiwanis, CKI, and Key Club to plan together for a successful year and make connections.
  • Worked with CKI to grow from 371 to 407 members.
  • Worked with Key Club to grow from 10,282 to 11,420 members.
  • Built 4 new K-Kids Clubs and 3 new Builders Clubs.

3. EXPAND KNOWLEDGE OF THE KIWANIS BRAND

By ramping up public relations efforts on the district and divisional levels to inform the public about local club’s good works

This year we:

  • Generated a district-wide media list for outreach.
  • Created a social media team for increased, strategic posting of news and content.
  • Created an instagram account for the Capital District.
  • Increased our Facebook posting in the past year by 147%.
  • Increased our Facebook reach in the past year by 313%.

4. ADD AT LEAST 7 NEW CLUBS & GROW OUR MEMBERSHIP

So that we bring in new members and leaders that can serve children in areas that need Kiwanis

This year we:

  • Built 7 clubs: Haymarket-Gainesville, VA; Mathews, VA; Short Pump, VA; Salisbury, MD; Kiln Creek, VA; Catonsville, MD; Greenbrier Valley, WV.
  • Added over 600 new members to clubs in our district.
  • Split the membership team into two focuses — club strengthening and club opening.
  • Created a Facebook Marketing Specialist position to support clubs in facebook campaign recruitment efforts.

About Jen

Jen Wolff was elected the 2022-23 Capital District Kiwanis Governor at the 102nd District Convention in Baltimore, MD, where she was born and raised. She is a member of the Kiwanis Club of Tysons, VA and resides with her family in Fairfax, VA. Jen has spent nearly 20 years serving the children of the world through the Kiwanis Family – first, as a CKI member at Towson University. As a Kiwanian, Jen has served in many capacities – including as a distinguished club president, distinguished Lt. Governor, CKI District Administrator, and most recently as the Editor of the District magazine, The Capital Kiwanian. Jen also serves on the Kiwanis International Committee on Young Children.

Professionally, Jen specializes in graphic design, marketing, and branding. Her work has earned her the 2017 GDUSA Inhouse Design Award, 2015 R.I. Foundation Best Practices Award, and the 2015 Boys & Girls Clubs of America MAC Gold Award for Publications.

In 2015, Jen was the recipient of CKI’s Circle of Service Award which annually honors an individual within Kiwanis International who has made the most outstanding contribution to all of Circle K International. She also received the Circle K International Outstanding Alumni Award in 2013. In addition, Jen is a Dr. Wil Blechman Fellow, a Diamond-level Walter Zeller Fellow, Carthage-Pullman Society Member, Kiwanis International Life Member, and Capital District Kiwanis Foundation Life Member.

In 2003, Jen met her future husband, fellow Kiwanian Jeffrey Wolff. Jen enjoyed serving as First Lady to the District in 2011-12 when Jeff was Governor. Together, they have three daughters – Charlotte, Audrey, and Olivia.

Jen will serve as Governor beginning October 1, 2022. Together, with our Service Leadership Programs and Kiwanians from all over, she is looking forward to Creating Brighter Futures for the Capital District.

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